1. Overview

This Privacy Policy explains how StephenPerkins.com collects, uses, and protects your personal information when you visit or interact with the site. The goal is to be clear about what is collected, why it is collected, and how it is handled.

2. Who this applies to

This policy applies to StephenPerkins.com, which is operated personally by Stephen Perkins. This is not a corporate or commercial data operation.

3. Information you provide directly

You may choose to share personal information with us through forms on the website. This includes:

• Contact form: your name, email, phone number, and any comments you submit

• Homepage and other general sign-up forms: your name and email

• Resource download pages: your name and email

You provide this information voluntarily when you submit a form.

4. How your information is used

The information you provide may be used for the following purposes:

• To respond to your inquiries or messages

• To send you updates, resources, or newsletters you have opted into

• To deliver requested downloads or content

• To improve the website and communications over time

If you submit your name and email through certain forms, that information may also be added to Stephen Perkins’s Substack subscriber list so you can receive content there.

5. Cookies and tracking

StephenPerkins.com uses cookies and tracking technologies to understand how visitors use the site and to improve performance and user experience. These tools help measure things like page views, traffic sources, and general engagement patterns.

Specifically, the site uses:

• Google Analytics

• Google Tag Manager

• Meta (Facebook) tracking pixel

These tools collect standard internet data such as your browser type, device, IP address, pages visited, and time spent on the site. This data is used in aggregate and not to personally identify you.

At this time, the site does not display a cookie banner, but cookies are still used as described above.

6. Third-party services

Some of your information may be shared with trusted third-party services that help operate the site and communications, including:

• MailerLite: for email newsletters and updates

• Substack: if you opt in to receive content through that platform

Your data is only shared with these connected services for operational purposes. Your personal information is not sold to advertisers, data brokers, or other companies.

7. Data security

Reasonable technical and organizational measures are used to protect your information from unauthorized access, loss, or misuse. However, no method of online transmission or storage is 100% secure, so absolute security cannot be guaranteed.

8. Your choices

You can:

• Unsubscribe from emails at any time using the link included in each message

• Request that your information be removed from email lists

• Contact the site owner with questions about your data

9. Children’s privacy

StephenPerkins.com is not intended for children under 13, and no information is knowingly collected from them.

10. Changes to this policy

This Privacy Policy may be updated from time to time. Any changes will be posted on this page with an updated “Last updated” date.

11. Contact

If you have questions about this Privacy Policy or how your data is handled, you can contact:

Stephen Perkins
Through the contact form at StephenPerkins.com